Lone Star Life became an idea while driving from Beaumont to Brownwood, Texas. As we drove through big cities like Houston and Austin, as well as the small towns along the way, they all had one thing in common. There were Texas flags and Texas stars everywhere. We talked about how much we love living in this great state. But not only that we love it, but that you love it, too!! When out and about, we see the pride in a state unlike any other in the union. We are Texans first! We live, eat and breathe this pride by displaying all things Texas on practically everything we own. Thus began the start of the Lone Star Life brand to display this pride through you, our customers.